Description: Created branding for fictional café as spec work. “Café Quark” would be a privately owned, mainly organic café in the suburbs of Denver. Collateral includes logo design, menu design, business card, letterhead, and newspaper ad.

Thought Process: The colors tan and black represent the natural, earthy feel Denver offers. A coffee mug silhouette seemed appropriate with this being a café, and the tan and black further tie in with coffee. Choosing neutral colors also lent well to the organic aspects of the concept.